Franchise Marketing Executive Recruiters
Franchise Marketing Recruiters Who Understand
Multi-Unit Growth
Marketing leadership plays a critical role in the success of franchise organizations. Whether your brand is expanding into new markets, increasing franchisee recruitment, strengthening local marketing programs, or modernizing digital customer acquisition, the right marketing executive can accelerate growth across the entire system.
Wray Executive Search helps restaurant, franchise, and hospitality organizations identify exceptional Chief Marketing Officers and senior marketing executives who can strengthen brand performance and accelerate growth.
With more than 50 years of industry expertise, we connect organizations with proven marketing leaders who understand the unique challenges of multi-unit operations, franchise systems, consumer behavior, and competitive restaurant markets.
Trust Earned Through Decades of Success
96%
Search Completion Rate
94%
Offer Acceptance Rate
50+
Years as Industry Specialists
Restaurant & Franchise Executive Search
92%
Placement Retention Rate
21 Days
Average to 1st Vetted Slate of Candidate
Executive Search for Franchise Marketing Leaders
Franchise marketing leaders must balance:
National brand strategy
Local store marketing initiatives
Franchisee engagement and adoption
Customer acquisition and retention
Digital marketing performance
Loyalty and CRM programs
Brand reputation management
New unit growth support
Successful leaders understand how to influence both consumers and franchise owners while maintaining consistency across an expanding network.
As a specialized franchise marketing executive search firm, we identify candidates who possess the strategic vision, operational understanding, and leadership capabilities necessary to drive measurable business results.
Trusted By The Worlds Top Franchise Brands
for Marketing Executive Search
Why is Wray Search The Top Franchise Marketing Search Firm?
For more than 50 years, Wray Executive Search has specialized in restaurant and franchise executive search, building leadership teams for multi-unit and growth-focused brands.
That experience has created something most firms cannot replicate: trusted relationships with the industry’s top operational leaders. Many of the strongest franchise marketing candidates are not actively in the market. They engage through relationships, and often, those relationships are with Wray.
Our access goes beyond a database. We connect clients with proven CMOs and marketing leaders who have led at scale and delivered measurable results across complex restaurant environments.
Every franchise CMO executive search is led by experienced partners who understand the realities of multi-unit operations, margin pressure, and growth. We focus on identifying leaders who align with your strategy, culture, and long-term goals.
For organizations hiring a franchise CMO, the difference is not just who is available. It is who you can access.
Why Franchise Organizations Partner With Wray Executive Search for Marketing Leaders
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Our Leadership
Our leading consultants bring substantial senior-level experience.
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Wide Scope
Wray Executive Search offers a wide scope of industry knowledge and experience. We provide a wide array of services and have an extensive network in these arenas.
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Impactful Expertise
The cross-functional, wide-reaching expertise our company provides can have a deep impact on your business. We serve client needs internationally, nationally, regionally and locally.
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Unique Guarantees
We offer a full one-year replacement guarantee ensuring that our candidates will bring value long term. If, for some reason, the hired candidate does not work out, we will find a replacement.
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Diverse Consultants
Our consultants bring varied experience from all segments of the industry. We offer broad-based, cross-functional expertise to enhance our partnership.
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Competitive, Comprehensive Rates
There are no surprises when it comes to our fees. We maintain highly competitive performance-based rates founded upon our robust executive search record.
Selected Executive Search Case Studies
Executive Search Case Study: President High-Growth Restaurant Brand
Executive Search Case Study: Chief Marketing Officer Regional Quick-Serivce Restaurant Brand
Executive Search Case Study: VP of Marketing for a Multi-brand West Coast Franchisor
Our Team
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Kevin Stockslager
Managing Partner
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Ray Kelley
Managing Partner
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Rebecca Patt
SVP & Partner
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Bob Gershberg
Executive Advisor
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Joe Radice
Advisor
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Jonathan Kelley
Vice President of Recruiting
Build the Right Marketing
Leadership Team
A strong franchise marketing leader brings visibility, profit, and performance to your brand(s). The right hire can accelerate growth, strengthen execution, and position your business for long-term success.
If you are evaluating a franchise CMO or marketing hire, Wray Executive Search can provide insight into the market and access to the leaders shaping the industry.
If you are looking to be considered for opportunities, go to our candidate page and submit your resume.
Franchise Marketing Roles We Recruit
Wray Executive Search helps franchise organizations recruit marketing leaders at every level of the executive team.
Chief Marketing Officer (CMO)
We identify CMOs capable of leading enterprise-wide marketing strategies, accelerating growth, building brand equity, and supporting franchise development initiatives.
Vice President of Marketing
VP Marketing leaders bridge strategy and execution, overseeing customer acquisition, local marketing, digital performance, and brand management.
Chief Growth Officer
Growth-focused executives who align marketing, technology, customer experience, and revenue generation across the organization.
Director of Marketing
Emerging leaders capable of managing day-to-day marketing operations while supporting larger strategic initiatives.
Digital Marketing Leadership
Experts in performance marketing, customer acquisition, loyalty programs, CRM, analytics, and marketing technology.
Trusted Experts in Franchise Executive Search
Your leadership team determines the success of your restaurant brand. For decades, Wray Executive Search has been the trusted partner for companies seeking proven executives who can navigate scale, complexity, and constant change. As one of the nation’s most experienced restaurant executive search firms, we understand what it takes to build leadership teams that strengthen operations, inspire teams, and position organizations for sustained growth.
Whether you’re scaling a fast-casual concept, revitalizing a full-service brand, or expanding a franchise platform, we connect you with leaders who understand the pace, accountability, and culture of the restaurant business.
FAQ Section
What does a restaurant CMO do?
A restaurant CMO oversees brand strategy, customer acquisition, loyalty programs, digital marketing, advertising, public relations, and growth initiatives across the organization.
How long does a restaurant CMO executive search take?
Most executive searches are completed within several months, depending on market conditions, candidate availability, and organizational requirements.
Does Wray recruit marketing executives for franchise organizations?
Yes. We regularly recruit CMOs, VP Marketing leaders, and growth executives for franchise systems and multi-unit restaurant brands.
What industries does Wray serve?
Wray Executive Search specializes in restaurant, franchise, hospitality, and foodservice executive search.